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Contact:

Katie McCarthy
Keurig PR Coodinator
Tel: 781-928-0230


Keurig® appoints David Manly Vice President, General Manager of the Away from Home and Consumer Direct Divisions.

Reading, MA, July 1, 2009 - Keurig, Incorporated-the global leader in single-cup coffee brewing-is pleased to announce the appointment of David Manly to Vice President, General Manager of Keurig’s Away from Home and Consumer Direct (www.keurig.com) Divisions. Prior to his new appointment Dave served for several years as the Vice President, Marketing of the Away From Home and Direct businesses at Keurig. In his new role Dave will have overall responsibility for both businesses including Sales, Marketing, and Product Development.

Dave joined Keurig in 2002 after more than 20 years of executive experience in consumer goods sales and marketing. Dave began his career at Procter & Gamble where he was Brand Manager leading the marketing efforts of food products such as Pringle’s Potato Chips, Duncan Hines, and Crisco. After P&G Dave helped grow the Boston Whaler boat company and brand in the premium boating segment as Director of Marketing. As VP Sales and Marketing of LoJack, Dave helped lead the company from start-up to become an international gold standard of auto security. Dave received his BA from DePauw University and his MBA from Purdue University.

About Keurig
Keurig, Incorporated, a wholly-owned subsidiary of Green Mountain Coffee Roasters, is a pioneer and leading manufacturer of single-cup brewing systems. Keurig's proprietary brewing system combines a pressurized hot water brewer with multiple varieties of KCups, which feature a patented design that preserves the freshness of gourmet coffee and tea. Through licensing agreements, Keurig offers more than 200 varieties of premium branded coffees and teas in K-Cups. More than 3 billion cups of Keurig Brewed® coffee and tea have been enjoyed since 1998. For more information, please visit www.keurig.com or call 888-CUP-BREW.

Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR) is recognized as a leader in the specialty coffee industry for its award-winning coffees and successful business practices. The Company sells over 100 high quality selections, including Fair Trade Certified™ and organic coffees under the Green Mountain Coffee Roasters® and Newman’s Own® Organics brands. While the majority of the company’s revenue is derived from its wholesale, direct mail, and e-commerce operations (www.GreenMountainCoffee.com), it also owns Keurig, Incorporated, a pioneer and leading manufacturer of gourmet single-cup brewing systems. Green Mountain Coffee Roasters was recently ranked No. 1 on the Business Ethics list of "100 Best Corporate Citizens," and has been recognized repeatedly by Forbes, Fortune Small Business, and the Society of Human Resource Management as an innovative, high-growth, socially responsible company.

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